Every college student at some point reaches a stage where they think that they’re wasting their time doing something that will never help in life. I assume the average Indian student thinks that every other day, because I know I do. An assignment that instilled that feeling in me was in Public Relations, where we … Continue reading #HerStory
Author: Anuja Premika
On the Ramp and in your Wardrobe
A whole year ago, we had a subject called Fashion Basics – II (which was vastly different from Fashion Basics I). We had our tasks cut out for the semester; there were exactly three things we had to achieve. First was to understand how Fashion Forecasting works by doing a research project on Trend Analysis. … Continue reading On the Ramp and in your Wardrobe
Movies, Models, and Messy Schedules
Photography isn’t my calling. It didn’t take me more than half a semester to realize that this core subject spread over four semesters was going to be something I just had to power through. This means that every time we get a brief for a photography assignment, my instinct is to sigh, roll my eyes, … Continue reading Movies, Models, and Messy Schedules
Coffee, and the Curse of the Hardworking
I’m what people call a “boring” person. I like being meticulous, my kind of fetish is a hyper-organized folder of folders of files (with capitalized file names), and my choice of pastime includes making and colour-coding lists. All this duteousness may indicate that I derive a great amount of joy from working hard and not … Continue reading Coffee, and the Curse of the Hardworking
Not in a Day’s Work
Fashion Communication’s semester 5 brought in the subject Craft Publication. The task was to pick a craft, learn everything that there is to know about it, and make a coffee-table book on the craft as the end-term deliverable. The fact that the brief can be explained in 3 simple phrases is no indication of the … Continue reading Not in a Day’s Work
Studio-Bound
During our Orientation Programme in 2014, we were given a tour of the entire campus. At the time, everything about the place seemed fascinating. But one aspect in particular struck me like no other – the Fashion Communication department’s Photography Studio. When I walked in for the first time, I felt like everything got too … Continue reading Studio-Bound
Cluster-Phobia
I like my comfort zone. No strike that; like is an understatement. In actuality, I cannot step outside of my comfort zone for one second without having an existential crisis, the severity of which differs depending on the situation. But one of life’s many hard-hitting realities is that you cannot stay in your comfort zone … Continue reading Cluster-Phobia
The Magazine
The Fashion Communication department of NIFT poses a unique problem before its students – what should my area of specialization be? While one could argue that a lot of courses tend to evoke this question, I can guarantee that with one look at FC’s curriculum, you’ll know there are way too many choices. We are … Continue reading The Magazine
Diaries of a Limpy Kid
I’ve never been an outdoor person. As a child I was terrible at sports – while the whole class eagerly awaited the ‘Games’ period, I saw it as unnecessary public humiliation and went to the library instead. Needless to say, I had never been injured, so to speak. But that was about to change very … Continue reading Diaries of a Limpy Kid
Not So Basic Fashion
Fashion Basics is a subject in the Fashion Communication department that is taught over two semesters. You’d think something that had the word ‘Basics’ wouldn’t be so hard. Think again. In Semester III we were introduced to the world of garment classification – something we originally thought didn’t have much to do with communication students. … Continue reading Not So Basic Fashion